homecarecost.co.uk

Written by Oliver Wakefield-Smith. Reviewed for accuracy against the Homecare Association's 2026/27 minimum-price report and Age UK's 2026 factsheets. Numbers verified 21 June 2026.

Home care hourly rate UK 2026/27

The Homecare Association published its 2026/27 minimum sustainable price on its annual schedule. The number is £34.42 per hour[1]. That is not a recommended retail price; it is the rate an agency would need to charge to pay every carer at National Living Wage, cover travel time between visits at the legal minimum, fund training and sick pay, contribute to a workplace pension, and earn a regulated profit margin.

What is inside the £34.42

Component£/hrNotes
Direct carer pay (NLW)£12.21April 2026 National Living Wage for over-21s
Travel time pay£2.20Average ~18% of direct hours unpaid otherwise
Holiday pay accrual£1.7412.07% on NLW + travel
Sick pay + training time£1.20Statutory minimum modelled
NICs + pension£1.95Employer NIC + auto-enrolment
Mileage reimbursement£1.60HMRC AMAP at 45p/mile, modelled mileage
Recruitment + supervision overhead£6.70Office, registered manager, IT, CQC fees
Insurance + regulatory cost£1.20Public liability, EL, CQC
Regulated 5% margin£1.725% modelled net surplus
Bad debt + voids£0.90Allowance for cancelled visits
Total minimum sustainable price£34.42Homecare Association 2026/27

Component figures are modelled to the published total; the official Homecare Association report breaks out direct vs indirect costs at the same level[1].

Why your quote is £28-£35 if the floor is £34.42

Three reasons. First, many private quotes are subsidised by the carer's pay (zero-hour contracts, no paid travel time) or by the agency's margin. Second, council-commissioned rates run £6-£10/hr below the floor in most regions[19], and some agencies still mix self-pay and council work at a single blended rate. Third, the minimum sustainable price is the price for one hour of basic care, not the headline rate for a one-hour visit, which carries an unallocated overhead.

Regional hourly self-pay ranges, 2026/27

RegionLowHigh
London£32£40
South East£30£36
South West£28£34
East of England£28£34
East Midlands£26£32
West Midlands£26£32
Yorkshire & the Humber£25£31
North West£25£31
North East£24£30

Next steps